Sana Koh
96%illustrative fitQuiet luxury · minimal editing
Evidence 94 · Brief 99Creator intelligence for considered campaigns
Meet GoodbirdCreators worth meeting.
Describe the mood, audience and commercial shape in plain language. Goodbird returns an explainable shortlist, then keeps the campaign with the brief.
The Quiet Serum
“Quiet luxury, editorial beauty, restrained and tactile.”
UK audience2 reels£3k–£9k
Mara Vance
92%illustrative fitWarm minimalism · cinematic work
Evidence 91 · Brief 94Theo Ramsey
86%illustrative fitFilmic production · restrained pacing
Evidence 88 · Brief 82Why Sana leads
Quiet-luxury aesthetic, minimal editing and premium audience context. Three governed observations are current.
Illustrative product walkthrough 01:42
Plain-language briefGoverned shortlistAgreed campaign
The product keeps the creative reason visible as the team moves from search to delivery.
PX
“The shortlist should arrive with the case for why each creator belongs on it.”
How Goodbird works
You brief Goodbird
Start with the creative direction
Describe the mood, audience, deliverables, timing and budget in ordinary language. The original ask stays beside every result.
Campaign direction
Someone whose work feels quiet, tactile and intelligent—design-aware without becoming precious.
EditorialNatural lightUK
A long list is not a confident decision.
Lifestyle creatorWhy this person? Unknown.6%
Beauty profileWhy this person? Unknown.14%
Fashion accountWhy this person? Unknown.8%
Culture creatorWhy this person? Unknown.18%
Why creator search stalls
The people who fit the filters can still miss the brief. The team spends hours opening profiles, comparing screenshots and rebuilding the rationale from memory.
What changes when the shortlist can explain itself
For brand leads
A shortlist the whole team can explain.
Keep the creative direction, ranked results and rationale in one shared decision record instead of rebuilding the case in every review.
01Brief stays visible
02Rationale travels with the result
03Saved search can be replayed
Why Goodbird exists for businesses
One governed campaign record
Designed for decisions your team can revisit.
2Visible ranking axes: evidence and brief relevance.
5Campaign stages from brief to invoice state.
1Frozen record after both sides agree.
- Brief
- Search
- Shortlist
- Agreement
- Delivery
- Metrics
- Invoice
Goodbird vs. the alternatives
GoodbirdFollower searchDIY campaign ops
Search inputA plain-language creative askFollower and category filtersWhoever is already in the spreadsheet
ResultA reasoned, ranked shortlistProfiles to screenA long list to research
ConfidenceEvidence, provenance and freshnessAn unexplained scoreInstinct and screenshots
MemoryStored searches and replayable runsA fresh export each timeVersioned spreadsheet tabs
AgreementTerms freeze after creator approvalScope in email and chatManual handoff documents
DeliveryBrief, work, metrics and invoice togetherSeveral specialist toolsMore tabs and follow-up
A shortlist with a memory
Work with Goodbird without losing the brief.
Searches, conversations and campaign state remain connected, while the assistant can read only evidence owned by your business.
For business teams
FAQs
How does Goodbird rank creators?
Goodbird first scores governed creator evidence against the search, then runs a bounded brief-relevance pass over that shortlist. The stored result keeps both axes, the ranking versions and a plain-language rationale.
Is follower count part of the ranking?
It can be one signal, but it is not the whole decision. Audience size and engagement sit alongside confidence, freshness and the specific intent of the brief.
Where does the evidence come from?
Evidence can come from creators, approved administrators, registered providers, computed signals and governed AI observations. Every usable observation retains its source, confidence and freshness.
Can we see why someone matched?
Yes. Each result includes a rationale and visible evidence context. The business assistant can also compare published creator evidence and search results owned by your business.
What happens when evidence becomes stale?
Freshness affects the evidence score. Stored searches can be refreshed or replayed without losing the earlier decision record.
Does Goodbird contact creators automatically?
No. Your team chooses whom to save, shortlist and message. Goodbird does not activate a partnership on your behalf.
When do campaign terms become final?
The business proposes; the creator agrees or declines. The contract activates and its terms freeze only when the creator agrees.
Does Goodbird process real payments?
Not yet. The current workflow creates frozen invoices and deterministic mock payment records. No money moves through the prototype.
What does business access cost?
Final pricing has not been published. Business access currently runs as a private pilot with terms agreed directly. Creator fees and campaign budgets are separate.
Are the creators and results on this page real claims?
No. Names, scores, briefs, budgets and campaign states shown in these marketing demonstrations are illustrative seeded product data.
“The useful shortlist is not merely shorter. It remembers the brief, shows its reasoning and gives both sides room to agree.”
PX
Goodbird product principleFit should remain explainable
Private pilot
Simple access. Commercial terms agreed directly.
Final business pricing is not published. Creator fees and campaign budgets remain separate. The complete seeded workflow is available, while payment is mocked.
“Start with the nuance of the campaign. Keep it beside the result.”
Goodbird
Evidence currentSources, confidence and freshness attached
Ready to make the shortlist make sense?
Start with a brief and see the reasons beside the people.